I see Peil leaning on the current interest by Slater & Co to make sure he's heard outside the normal channels where the non board clubs appear to have been ignored. He's bang on about the broadcast deal, FA needing to come to the party on the women's game - share some of that matildas wealth if you want AL to develop the next gen and about the cost effectiveness of ACL.
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A league media deal thread
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- Start date
Hello Sailor
Well-Known Member
Yes, but that's never stopped some on here from dismissing the Murdoch press
Hello Sailor
Well-Known Member
I agree with the sentiment but the APL asked to be cut adrift, and I cant see the APL ever offering cash to the FFA if IT had an existential need for a cash injection. This situation comes about through the 'unbundling' of the league at the request of a group of owners who thought [wrongly] that they would be more profitable
Correct, FFA would love to see the clubs come grovelling back broke and desperate. And it’s almost there. Shame but Townsend and those other goons have really damaged the league.
FFC Mariner
Well-Known Member
Danny destroyed the AL, yes the clubs needed to cut the commercial shackles but breaking away has caused untold damage.
Insertnamehere
Well-Known Member
Chat gpt probs wrote the article from the code sports podcasts.
Come back Gallop, all is forgiven…… not you gormless suit
Hello Sailor
Well-Known Member
This could be an opportunity. eg maybe financial assistance from the FFA in exchange for a APL acceptance of a second division with relegation and promotion.
Yes I’m a football fan AND buy his broadsheet
Hello Sailor
Well-Known Member
Me too
midfielder
Well-Known Member
From the code and sits behind a paywall so copied below.
Broadcast expert says drastic APL change is needed otherwise A-League’s future remains uncertain
The APL is continuing to feel the fallout of the latest broadcast deal revelation, with sports broadcast expert left concerned about the future of the A-League's.
The APL is shackled by its broadcast deal – the situation is so dire sports broadcaster expert Colin Smith says he can’t see a future for the A-League's unless drastic changes are made.
This week CODE Sports revealed the APL board was being asked to slash its central distribution fund, derived from TV rights and commercial revenue, to clubs by 50 per cent to $1 million for the 2024/25 season.
The board, which met on Tuesday, wasn’t able to reach an agreement.
APL bosses have remained quiet on the matter. A spokesman said the board would issue a statement when a resolution was reached.
It is understood the funding cuts have been proposed on the back of the APL receiving just $5 million from the reported $30 million broadcast deal with Ten/Paramount + after production costs and penalties for not meeting benchmark were accounted for.
It was reported it cost former rights holder Fox Sports $15 million a year in production costs – prior to the expansion of the men’s and women’s competitions.
For the APL it is just the latest speed bump they have faced since being forced to axe half of its workforce earlier this year, dismantle its digital arm and just last month cancel it’s usually extravagant annual awards night.
Colin Smith, director of Global Media & Sports said he wasn’t “certain if there was a future for the A-League's as currently configured”.
“It is very challenging and I don’t see a solution for that,” Smith said.
A Paramount Australia spokesman said it couldn’t comment on APL’s business decisions.
“That is at its sole discretion,” the spokesman said.
“We can comment however on Paramount Australia’s continued commitment to its A-League's broadcast deal and partnership with the APL.
“Paramount Australia is proud to support the growth of football in Australia which has seen its strongest audience figures this season.”
Smith said the lack of advertising and promotion of the game was one of the leading problems, along with the second rate treatment given to the women’s games.
Unlike the men’s the women’s matches are often covered by one to two cameras and have no pre-game, halftime show or reporters or commentators at the field.
“One of the highest performing sports on television at the moment is the Matildas and a lot of the team actually play in the A-League’s women,” Smith said.
“One of the problems is that the A-League’s men’s has a higher (broadcast) standard than the women’s.”
Smith said with the huge surge in popularity for women’s football the league should have done more to capitalise on it – such as fighting for more free to air slots – of which there were just three (two of which were during the finals series) this season.
“The sport needs to promote itself and get more people watching,” Smith said.
“I don’t think the A-League's has done a good job (promoting) either the men’s or the women’s.”
While a Paramount spokesman said it was happy with the current situation with the A-League's and vowed to continue working with the APL to grow the game – Smith said the APL could struggle to find a new broadcast arrangement in the future.
“The challenge is the performance criteria in the deal in terms of subscriptions, which are clearly not being met,” Smith said.
“The challenge for the A-League's is in essence they are a single sport. There’s nothing else.
“If you’re a football fan you will be following the likes of the Champions League, the English Premier League and probably the Bundesliga.
“To watch the A-League's’ you now have to become a subscriber to Paramount + plus be a subscriber to Optus Sport and Stan Sport to get that content.”
Smith said the APL could revive itself if it was willing to look globally – like the American Super League selling its rights to Apple TV.
Or how the NBA signed with Ten and ESPN, who broadcast the NBL.
“It’s worked out really well for them,” Smith said.
Smith said it wasn’t unheard of for sporting bodies to foot the bill for production costs, like the APL does for the A-League's.
But said it was usually for second and third tier competitions.
“For the must have sports in Australia, that’s the AFL, NRL, The Australian Open, Test cricket, the Big Bash -production costs are all included,” Smith said.
“But for some second tier sports these are not covered, like the WNBL.
“It’s no longer the halcyon days of the past where the margins these broadcasters made was very significant.
“They are all falling, it’s across the board, so the idea that broadcasters or media companies can pay premiums for second and third tier sports is much more challenging.”
The Paramount Australia spokesman said it had been the APL who requested to cover the production costs.
“It was the APL’s decision to take on the production of the matches. This was not a requirement that Paramount sought,” the spokesman said.
A-League's commissioner Nick Garcia previously told Code Sports taking on the production “allows us to control the quality of our own product as well”.
The APL outsourced the production to start-up company Global Advance, who went into administration last month. It forced the sporting organisation to sign a short-term contract with NEP.
The Paramount spokesman said viewership was up across the board.
“On the weekend, viewers were up 64 per cent for the Liberty A-League Grand Final that capped off an excellent season where audiences more than doubled on 10 Play and Paramount+ compared to 2022-23,” the spokesman said.
“The Isuzu UTE A-League Elimination Finals also attracted its biggest audiences for the year and we’re looking forward to what will be two thrilling semi-final matches this weekend with the Grand Final still to come on 25 May.”
The spokesman said Women’s A-League digital viewing was up 101 per cent on 10 Play and 113 per cent on Paramount + when compared to last season – but didn’t provide any figures.
Men’s viewership is up 35 per cent on 10 Play, with TV audiences up just 5 per cent on the 2022-23 season.
It is important to note that some growth is expected, especially with the women’s competition expanding to 22 rounds and adding a new team.
But despite the growth the APL took home just $5 million.
Broadcast expert says drastic APL change is needed otherwise A-League’s future remains uncertain
The APL is continuing to feel the fallout of the latest broadcast deal revelation, with sports broadcast expert left concerned about the future of the A-League's.
The APL is shackled by its broadcast deal – the situation is so dire sports broadcaster expert Colin Smith says he can’t see a future for the A-League's unless drastic changes are made.
This week CODE Sports revealed the APL board was being asked to slash its central distribution fund, derived from TV rights and commercial revenue, to clubs by 50 per cent to $1 million for the 2024/25 season.
The board, which met on Tuesday, wasn’t able to reach an agreement.
APL bosses have remained quiet on the matter. A spokesman said the board would issue a statement when a resolution was reached.
It is understood the funding cuts have been proposed on the back of the APL receiving just $5 million from the reported $30 million broadcast deal with Ten/Paramount + after production costs and penalties for not meeting benchmark were accounted for.
It was reported it cost former rights holder Fox Sports $15 million a year in production costs – prior to the expansion of the men’s and women’s competitions.
For the APL it is just the latest speed bump they have faced since being forced to axe half of its workforce earlier this year, dismantle its digital arm and just last month cancel it’s usually extravagant annual awards night.
Colin Smith, director of Global Media & Sports said he wasn’t “certain if there was a future for the A-League's as currently configured”.
“It is very challenging and I don’t see a solution for that,” Smith said.
A Paramount Australia spokesman said it couldn’t comment on APL’s business decisions.
“That is at its sole discretion,” the spokesman said.
“We can comment however on Paramount Australia’s continued commitment to its A-League's broadcast deal and partnership with the APL.
“Paramount Australia is proud to support the growth of football in Australia which has seen its strongest audience figures this season.”
Smith said the lack of advertising and promotion of the game was one of the leading problems, along with the second rate treatment given to the women’s games.
Unlike the men’s the women’s matches are often covered by one to two cameras and have no pre-game, halftime show or reporters or commentators at the field.
“One of the highest performing sports on television at the moment is the Matildas and a lot of the team actually play in the A-League’s women,” Smith said.
“One of the problems is that the A-League’s men’s has a higher (broadcast) standard than the women’s.”
Smith said with the huge surge in popularity for women’s football the league should have done more to capitalise on it – such as fighting for more free to air slots – of which there were just three (two of which were during the finals series) this season.
“The sport needs to promote itself and get more people watching,” Smith said.
“I don’t think the A-League's has done a good job (promoting) either the men’s or the women’s.”
While a Paramount spokesman said it was happy with the current situation with the A-League's and vowed to continue working with the APL to grow the game – Smith said the APL could struggle to find a new broadcast arrangement in the future.
“The challenge is the performance criteria in the deal in terms of subscriptions, which are clearly not being met,” Smith said.
“The challenge for the A-League's is in essence they are a single sport. There’s nothing else.
“If you’re a football fan you will be following the likes of the Champions League, the English Premier League and probably the Bundesliga.
“To watch the A-League's’ you now have to become a subscriber to Paramount + plus be a subscriber to Optus Sport and Stan Sport to get that content.”
Smith said the APL could revive itself if it was willing to look globally – like the American Super League selling its rights to Apple TV.
Or how the NBA signed with Ten and ESPN, who broadcast the NBL.
“It’s worked out really well for them,” Smith said.
Smith said it wasn’t unheard of for sporting bodies to foot the bill for production costs, like the APL does for the A-League's.
But said it was usually for second and third tier competitions.
“For the must have sports in Australia, that’s the AFL, NRL, The Australian Open, Test cricket, the Big Bash -production costs are all included,” Smith said.
“But for some second tier sports these are not covered, like the WNBL.
“It’s no longer the halcyon days of the past where the margins these broadcasters made was very significant.
“They are all falling, it’s across the board, so the idea that broadcasters or media companies can pay premiums for second and third tier sports is much more challenging.”
The Paramount Australia spokesman said it had been the APL who requested to cover the production costs.
“It was the APL’s decision to take on the production of the matches. This was not a requirement that Paramount sought,” the spokesman said.
A-League's commissioner Nick Garcia previously told Code Sports taking on the production “allows us to control the quality of our own product as well”.
The APL outsourced the production to start-up company Global Advance, who went into administration last month. It forced the sporting organisation to sign a short-term contract with NEP.
The Paramount spokesman said viewership was up across the board.
“On the weekend, viewers were up 64 per cent for the Liberty A-League Grand Final that capped off an excellent season where audiences more than doubled on 10 Play and Paramount+ compared to 2022-23,” the spokesman said.
“The Isuzu UTE A-League Elimination Finals also attracted its biggest audiences for the year and we’re looking forward to what will be two thrilling semi-final matches this weekend with the Grand Final still to come on 25 May.”
The spokesman said Women’s A-League digital viewing was up 101 per cent on 10 Play and 113 per cent on Paramount + when compared to last season – but didn’t provide any figures.
Men’s viewership is up 35 per cent on 10 Play, with TV audiences up just 5 per cent on the 2022-23 season.
It is important to note that some growth is expected, especially with the women’s competition expanding to 22 rounds and adding a new team.
But despite the growth the APL took home just $5 million.
It’s like what Peil said, you couldn’t sign a worst TV deal if you tried.
Insertnamehere
Well-Known Member
Few things there.
Grain of salt as its Murdoch media. So perceptually they have a negative interest.
They mention NBL, who have done marvelously to build the game back up. But they have done it by controlling tightly the media of the game. Including producing their own content and broadcasts.
All this has been caused by Townsend going hard on burning every coin the APL had. APL could easily have gone down the NBL path of self determination with content and broadcast in a cost controlled manner. But ultimately DT had what appears to be free rein on f**king shit up.
Hello Sailor
Well-Known Member
Call me a pedant, but I found the apostrophe in "A League's" very distracting
midfielder
Well-Known Member
I know this sounds beyond bad and a massive backwound step... however if the media is a low as forecast i.e. 3 million, and to be spread across either 12, 13 or 14 teams... then I can't see clubs paying anywhere near the salary cap....
Is it time to ditch the cap.
Is it time to ditch the cap.
JoyfulPenguin
Well-Known Member
If only the rumoured distribution money is spent we wouldn't be spending much more than the Australian minimum wage on 18 players...
pjennings
Well-Known Member
The players really aren't the major cost for most clubs. I would imagine they make up a good proportion of our costs, though not the majority. But some clubs were recently said to be spending close to $40m a year. Victory were reported to have over 230 employees but with the 777 deal reports are harder to find.
Hello Sailor
Well-Known Member
WARNING: THE FOLLOWING CONTAINS MATERIAL FROM THE "FASCIST MURDOCH GUTTER PRESS".
Woke chardonnay socialists are urged to exercise caution.
Woke chardonnay socialists are urged to exercise caution.
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