I was thinking the other day that since reading from the cock that the next a-league season will start 2 weeks after the world cup, that the FFA should really use this.
How is the question?
I looked back over the SBS 20mil revenue for advertising for the world cup and figure that is the ideal place with advertising spots still open.
Why does the FFA put the money in and buy advertising time during the world cup on sbs? 4 weeks of constant promotion on sbs, plus from the sounds of it up to 6 months before the world cup. Advertising to large audiences already watching football.
Not with some dodgy artsy add we always have. Show classic goals, heavy tackles, mad skills all from highlight footage. The way that fox show adds for the games. Show the fans, show the teams, show the players, show the moves and the goals and the saves.
Fox surely would not be unhappy about all the bonus advertising. Maybe sbs would not like to cross promote? If so why not work out a deal where sbs shows one match a week live? It would be worth it to fox if both stations during their broadcast show the times for the matches on the other station.
It would be worth it for sbs with the money, the chance to actually show some australian football, and the cross promotion. Hell it may even bring Les foz and the lads back on board.
It would be good for fox as it would basically be an advertisment for fox a-league coverage.
It would be great for the league because it would lead to millions of australian world cup viewers hearing for a month about the national league.
Look at what the olympics did for packed to the rafters. Constant plugs from 7 and as soon as the olympics are over, and people try and think what they usually watch, packed to the rafters jumps straight into their head.
I think it is a win win win scenario personally, and something the FFA should be looking into.
That one match a week and a highlights could score massive ratings post world cup due to the promotion, and just in time for the start of negotiations of the new broadcast deal.
How is the question?
I looked back over the SBS 20mil revenue for advertising for the world cup and figure that is the ideal place with advertising spots still open.
Why does the FFA put the money in and buy advertising time during the world cup on sbs? 4 weeks of constant promotion on sbs, plus from the sounds of it up to 6 months before the world cup. Advertising to large audiences already watching football.
Not with some dodgy artsy add we always have. Show classic goals, heavy tackles, mad skills all from highlight footage. The way that fox show adds for the games. Show the fans, show the teams, show the players, show the moves and the goals and the saves.
Fox surely would not be unhappy about all the bonus advertising. Maybe sbs would not like to cross promote? If so why not work out a deal where sbs shows one match a week live? It would be worth it to fox if both stations during their broadcast show the times for the matches on the other station.
It would be worth it for sbs with the money, the chance to actually show some australian football, and the cross promotion. Hell it may even bring Les foz and the lads back on board.
It would be good for fox as it would basically be an advertisment for fox a-league coverage.
It would be great for the league because it would lead to millions of australian world cup viewers hearing for a month about the national league.
Look at what the olympics did for packed to the rafters. Constant plugs from 7 and as soon as the olympics are over, and people try and think what they usually watch, packed to the rafters jumps straight into their head.
I think it is a win win win scenario personally, and something the FFA should be looking into.
That one match a week and a highlights could score massive ratings post world cup due to the promotion, and just in time for the start of negotiations of the new broadcast deal.
